IT'SUGAR's Largest-Ever Candy Department Store Opens on San Francisco's Fisherman's Wharf

IT'SUGAR is known for its over-the-top candy creations and the San Francisco location, its largest candy department store to date, is no exception. 

The recently opened IT'SUGAR candy store on Fisherman's Wharf covers an area of 30,000 square feet, offering three floors stacked with towering displays of candy and merch from popular brands including Sour Patch Kids, Reese’s, Oreo, Nerds, Swedish Fish, M&M’s, Skittles, and Kellogg’s. This new San Francisco location will have special sections for retro favorites, international sweets, TikTok-inspired candies, and some great photo ops at its San Fancisco-themed Lollipop Garden and giant faux gumball wall.

IT'SUGAR is more than just a candy store: the colorful and quirky design and layout are focused on creating a fun atmosphere that offers a unique and immersive experience for candy lovers of all ages.

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